TruFin Transforms: From Perennial Fintech Underdog to High-Growth, Profitable Games Publisher
Overview
TruFin plc has undergone a significant transformation, achieving its first year of profitability in 2024—a full year ahead of expectations—driven by a 455% revenue surge at Playstack. This shift has recast TruFin from a struggling fintech holding entity into a high-growth, cash-generative games publisher, while retaining Oxygen as a stable fintech anchor and Satago as a potential turnaround. The Group delivered 42% revenue growth and a 136% jump in Adjusted EBITDA in H1 2025. The stock remains undervalued, likely due to lingering perceptions from its fintech roots, but prospects for re-rating are rising as the market recognizes improved profitability and capital return policies.